if you have been following Apple for a while or know the company's history, you will probably remember them having quite a few rivals over the past thirty-five years. In the 80's it was IBM, in Microsoft it was Microsoft, and in the 2000's, it eventually became Google. But the rivals between Apple and Samsung is more recent ,and more unique. Since Samsung not only compete with Apple in the notebook, tablet and smartphone markets but also supplies Apple with the key component for their key devices.Like the iPhone's OLED display and flash memory chip.so let's explore how the two companies' relationship soured. and how they feel about each other today. This is Greg with Apple explained with.
The Early Days
Nor many of us today have become familiar with Samsung through the consumer electronics they sell. But those business endeavors are actually a fairly recent development considering the company's long history. In the '80s Samsung electronics division was focused primarily on the semiconductor business.
And their then CEO Lee Byung-cull Spoken with steve jobs on several occasions for advice or negotiations. In fact, the two met in person in 1983 at Samsung's offices in Seoul. Around the time the company decided to make a sizable investment in a new chip plant in china.it's unknown if jobs encouraged Samsung to expand its semiconductor business, but the two CEOs clearly has a friendly relationship. Apple went to become Samsung's biggest client. Ordering billions of dollars worth of electronics parts.
